Eco design for Manufacturers

Eco design for Manufacturers

28th April 2010
Royal Berkshire Conference Centre
Madjedski Stadium

Free 1 Day Training Programme for SMEs in the South-East

Organised by: The Centre for Sustainable Design

Supported by: Manufacturing Advisory Service – South East

Southern Region Compliance Group

Federation of Communications Services

Hampshire Sustainable Business Partnership


The need to address the environmental impacts of products across their life cycle is becoming increasingly important. The growing concern over major environmental issues such as climate change, destruction of habitat and depletion of resources is driving many countries to put legislation in place to ensure manufacturers address adverse life cycle environmental impacts of their products and take design steps to reduce these impacts by carrying out eco design. There is also increasing pressure on manufacturers from the market place to address these issues as the expectation for greener products grows. Companies already carrying out eco design are realising other benefits such as lower manufacturing costs and improved competitiveness.

Purpose of Training

To introduce the basic principles of eco design to designers, engineers and managers in manufacturing industries.

What attendees will learn from the programme

What attendees will be able to go away and do

Who is the programme relevant to?

The programme material is applicable to all manufacturering sectors. The event is targeted at manufacturers with less than 250 employees based in Surrey, Hampshire, Isle of Wight, E & W Sussex, Berkshire, Buckinghamshire, Oxfordshire, Kent and Milton Keynes. The workshop will be suitable for Managing Directors, Marketing Directors/Managers, Product Development Directors/Managers, Head of Engineering, Head of Design, Head of Innovation, Product Designers, Design Engineers and Consultants.

Structure of Programme

The programme consists of instructor led classroom training, incorporating presentations, demonstrations and practical exercises.

The morning covers the basic principles of eco design including an introduction to life cycle thinking and the assessment of product-related environmental impacts. This will be followed by a discussion of product specific environmental legislation impacting the manufacturing sector. There will then be a presentation over the basic process of eco design, showing how assessment of environmental impacts leads to specific design measures and how this process can be incorporated into the manufacturer’s existing design process, irrespective of the size or complexity. The interrelationship between eco design, ISO9001 and ISO14001 will also be covered for those attendees who have management systems based on or registered to these standards. There will then be a presentation on emerging eco design and product-related carbon footprinting standards e.g. ISO14006 and PAS 2050. The afternoon will focus on tools available to aid life cycle thinking, carry out quantitative life cycle assessment (LCA)/carbon footprinting and aid systematic application of the eco design process. This will include class exercises and demonstrations.




What is Eco Design?

‘Life cycle thinking’: concept and principles

The Eco Design Process

Business & Design Management Issues

Impact of eco design on business processes and activities in:

The Basic Process
Specifying Design Goals and Requirements
Integration with Management Systems & Processes



Eco design Toolbox 1

Eco design Tools
Use of Spider Diagrams
Use of Checklists

Eco design Toolbox 2

Case Study in Life Cycle Analysis (LCA)

Eco design Toolbox 3

Exercise on product-related carbon footprinting

Summary and Final Q&As

Follow-up: resources, support, opportunities

References and Internet Links
Further Training Opportunities


The Centre for Sustainable Design has delivered a range of high quality, practical training programmes for manufacturers in the UK, Eire, Germany, North America, Canada, Taiwan and Hong Kong. Martin Charter & Vic Clements bring a wealth of experience of applied eco design and a range of innovative training techniques.

Martin Charter
The Centre for Sustainable Design

Martin Charter is the Director of The Centre for Sustainable Design at University for the Creative Arts (UCA) and a former Visiting Professor of Sustainable Product Design at UCA before joining full-time. Since 1988, he has worked at director level in 'business and environment' issues in consultancy, leisure, publishing, training, events and research. Prior to this he held in a range of management positions in strategy, research and marketing in gardening, construction, trade exhibitions, financial services and consultancy including Save & Prosper Group, Reed International, Creative Marketing Group and Kiveton Park (Holdings) Ltd. Martin was the launch Director of Greenleaf Publishing, Marketing Director at the Earth Centre, former co-ordinator of one the UK's first green business clubs, more recently he ran a regional network on green electronics and currently he directs a network focused on eco-innovation.

Martin is former editor of the Journal of Sustainable Product Design, The Green Management Letter and Greener Management International (GMI) and is presently a member of the Editorial Boards of GMI, International Journal of Sustainable Engineering and International Journal of Sustainable Design. Martin is a member of international advisory board of CARE electronics network, judge on the Association of Chartered & Certified Accountants (ACCA) sustainability reporting awards (2001-2007) and a member of South-East England Development Agency (SEEDA) Waste Market Development Group, BREW South-East advisory board and was an assessor on the Department of Trade & Industry (DTI) Technology Programme.

Martin has previously been an advisor on sustainable innovation to Hampshire's Natural Resources Initiative, an advisory board member of the Sustainable Trade and Innovation Centre (STIC), SEEDA's Environmental Technology Taskforce and a member of the UK Design Museum's judging panel of Design Sense. Martin is presently convenor of ISO 14006 (eco design management systems) and was the previous UK expert to both ISO and BSI groups on 'Integrating Environmental Aspects into Product Development' (ISO TR 14062). Presently, Martin also sits on sustainability advisory boards of P&G and InterfaceFlor in Europe. He is a regular international conference speaker and author and editor of various books and publications including Greener Marketing (1992 and 1999), The Green Management Gurus [e-book] (1996), Managing Eco design (1997), Sustainable Solutions (2001) and System Innovation for Sustainability (2008).

Martin has an MBA from Aston Business School (UK), a postgraduate diploma in marketing from the Chartered Institute of Marketing and is a Fellow of the Royal Society for the Arts, Manufactures and Commerce (RSA).

Vic Clements
The Centre for Sustainable Design

Vic Clements is an experienced and practicing Environmental and Regulatory Compliance consultant and has worked for over ten years in the field of environmental management and law (in which he holds an MSc degree), specialising in the WEEE, RoHS and EuP Directives and the increasingly important field of eco-design.

Prior to this Vic had over thirty years experience as an engineer, consultant and businessman, in the EMC and Wireless regulatory compliance arena, as a notified and competent body assessor with the EMC, LVD, MSD, R&TTE and Medical Devices directives and can bring this wide regulatory, industrial and business experience in support of his environmental expertise.

He is a Chartered Environmentalist and Member of the Institute of Environmental Management and Assessment as well as a Chartered Electrical Engineer and Member of the IET. He is also a Fellow of the Institute of Sales and Marketing Management and a Fellow of the RSA. Vic is an experienced presenter and trainer. He has presented papers and seminars and run training courses in UK, Germany, USA, Canada, Japan, Thailand, Singapore, Hong Kong and China on subjects ranging from Wireless Network Technology, through CE Marking to environmental legislation (WEEE/RoHS) and eco design.